{"id":7898,"date":"2015-10-21T00:00:00","date_gmt":"2015-10-21T00:00:00","guid":{"rendered":"https:\/\/panespol.com\/panespol-al-dia\/the-glare-free-ugliness-that-brings-purity-and-beauty\/"},"modified":"2020-09-09T16:58:45","modified_gmt":"2020-09-09T16:58:45","slug":"the-glare-free-ugliness-that-brings-purity-and-beauty","status":"publish","type":"post","link":"https:\/\/panespol.com\/en\/panespol-today\/new-developments\/the-glare-free-ugliness-that-brings-purity-and-beauty\/","title":{"rendered":"The glare-free ugliness that brings purity and&nbsp;beauty"},"content":{"rendered":"<p>The <i>brutalist<\/i> movement in architecture has given us so many buildings with this <b>unfinished finish<\/b> that we are now well used to integrating its plainness into our interior configurations.<\/p>\n<p>Look around your towns and cities and you will be surprised to find almost as much plain concrete surface area out there as brick or bark.<\/p>\n<p>Since recent decades have brought us an explosion of shiny metal and glass in our built environments, B\u00e9ton has a refreshing nostalgic value.<\/p>\n<!-- MetaSlider 139 not found -->\n<p><b>Le Corbusier, \u00cbrno Goldfinger, Ken Woolley<\/b>, and <b>Clorindo Testa<\/b> are just some of the many famous architects who liked to leave their buildings in the raw, all defenders of what is regarded as <b>a beautiful ugliness<\/b> with many symbolic associations: <a href=\"https:\/\/panespol.com\/en\/surface-collections\/catalogue\/beton\/rough-beton\/\"><b>B\u00e9ton Brut<\/b><\/a><\/p>\n<p>We at <strong>Panespol<sup>\u00ae<\/sup><\/strong> have borrowed from the source of that 1960&#8217;s <i>B\u00e9ton brut<\/i> movement and created <b>faithful polyurethane coverings in easy-to-<a href=\"https:\/\/panespol.com\/en\/surface-collections\/catalogue\/beton\/\" target=\"_blank\" rel=\"noopener noreferrer\">assemble panels<\/a><\/b> that will help enhance whatever product or image you want people to see.<\/p>\n<h3>Bare without glare<\/h3>\n<p>For the leading figures behind the stylistic revolution in early 20th century architecture, bare b\u00e9ton and white helped create a feeling of luminosity and clarity, enhancing our visual focus on other details.<\/p>\n<p>But whereas white contributes to greater light reflection, that <b>glare is eliminated with <a href=\"https:\/\/panespol.com\/surface-collections\/catalogo\/beton\/\">B\u00e9ton<\/a>. <\/b>It&#8217;s a matt surface<b>.<\/b><\/p>\n<p>The monochronism of much architecture in the 20th century sought to suppress what Le Corbusier called the &#8220;distracting din of colours&#8221;.<\/p>\n<p>And designers love the options provided by raw concrete textures. If you add simplicity of colour to simplcity of form, you free yourself from the risk of timid and inexpert experiments in decoration.<\/p>\n<p>Banishing ornamentation brings an ambience that is perfect for displaying all kinds of product, an atmosphere that can best be described as: <b>purity<\/b><\/p>\n\n<ul class=\"lcp_catlist\" id=\"lcp_instance_0\"><li><h3><a href=\"https:\/\/panespol.com\/en\/panespol-today\/inicio-en\/panespol-wins-the-sustainable-materials-and-ecodesign-innovation-award-from-la-razon\/\">Panespol Wins the Sustainable Materials and Ecodesign Innovation Award from La Raz\u00f3n<\/a><\/h3><a href=\"https:\/\/panespol.com\/en\/panespol-today\/inicio-en\/panespol-wins-the-sustainable-materials-and-ecodesign-innovation-award-from-la-razon\/\" title=\"Panespol Wins the Sustainable Materials and Ecodesign Innovation Award from La Raz\u00f3n\"><img decoding=\"async\" width=\"640\" height=\"363\" data-src=\"https:\/\/panespol.com\/wp-content\/uploads\/2026\/10\/foto-familia-premios-tecnologia-innovacion_58.webp\" class=\"lcp_thumbnail wp-post-image lazyload\" alt=\"Panespol Wins the Sustainable Materials and Ecodesign Innovation Award from La Raz\u00f3n\" data-srcset=\"https:\/\/panespol.com\/wp-content\/uploads\/2026\/10\/foto-familia-premios-tecnologia-innovacion_58.webp 1000w, https:\/\/panespol.com\/wp-content\/uploads\/2026\/10\/foto-familia-premios-tecnologia-innovacion_58-300x170.webp 300w, https:\/\/panespol.com\/wp-content\/uploads\/2026\/10\/foto-familia-premios-tecnologia-innovacion_58-768x435.webp 768w\" data-sizes=\"(max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 640px; --smush-placeholder-aspect-ratio: 640\/363;\" \/><\/a><p class=\"lcp_excerpt\">\nPanespol received the Innovation Award for the Use of Sustainable Materials and Ecodesign at the tenth edition of La Raz\u00f3n&#8217;s Technology and Innovation Awards. The gala brought together 23 companies from very different sectors, including artificial intelligence, energy, cybersecurity, biotechnology and tourism. Miguel L\u00f3pez-Valverde, the Madrid Regional Government&#8217;s Minister for Digitalization, attended the event.\n\n\n\n\n\n\n\nThe award ...<\/p><a href=\"https:\/\/panespol.com\/en\/panespol-today\/inicio-en\/panespol-wins-the-sustainable-materials-and-ecodesign-innovation-award-from-la-razon\/\">+<\/a><\/li><li><h3><a href=\"https:\/\/panespol.com\/en\/panespol-today\/inicio\/panespol-estara-presente-en-euroshop-2026-el-mayor-evento-internacional-del-retail\/\">Panespol will be present at EuroShop 2026, the largest international retail event<\/a><\/h3><a href=\"https:\/\/panespol.com\/en\/panespol-today\/inicio\/panespol-estara-presente-en-euroshop-2026-el-mayor-evento-internacional-del-retail\/\" title=\"Panespol will be present at EuroShop 2026, the largest international retail event\"><img decoding=\"async\" width=\"640\" height=\"247\" data-src=\"https:\/\/panespol.com\/wp-content\/uploads\/2026\/01\/Diseno-sin-titulo-7-1024x395.jpg\" class=\"lcp_thumbnail wp-post-image lazyload\" alt=\"Panespol will be present at EuroShop 2026, the largest international retail event\" data-srcset=\"https:\/\/panespol.com\/wp-content\/uploads\/2026\/01\/Diseno-sin-titulo-7-1024x395.jpg 1024w, https:\/\/panespol.com\/wp-content\/uploads\/2026\/01\/Diseno-sin-titulo-7-300x116.jpg 300w, https:\/\/panespol.com\/wp-content\/uploads\/2026\/01\/Diseno-sin-titulo-7-768x296.jpg 768w, https:\/\/panespol.com\/wp-content\/uploads\/2026\/01\/Diseno-sin-titulo-7.jpg 1280w\" data-sizes=\"(max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 640px; --smush-placeholder-aspect-ratio: 640\/247;\" \/><\/a><p class=\"lcp_excerpt\">\nAt Panespol, we remain committed to innovation and international expansion. We are therefore delighted to announce our participation in EuroShop 2026, the world&#8217;s leading trade fair for the retail sector, which will be held from February 22 to 26 in D\u00fcsseldorf, Germany.\n\n\nEuroShop is the benchmark meeting point for professionals in design, commercial architecture, and retail, ...<\/p><a href=\"https:\/\/panespol.com\/en\/panespol-today\/inicio\/panespol-estara-presente-en-euroshop-2026-el-mayor-evento-internacional-del-retail\/\">+<\/a><\/li><li><h3><a href=\"https:\/\/panespol.com\/en\/panespol-today\/somos-protagonistas-en\/tailor-made-solutions-for-demanding-projects\/\">Tailor-made solutions for demanding projects<\/a><\/h3><a href=\"https:\/\/panespol.com\/en\/panespol-today\/somos-protagonistas-en\/tailor-made-solutions-for-demanding-projects\/\" title=\"Tailor-made solutions for demanding projects\"><img decoding=\"async\" width=\"640\" height=\"427\" data-src=\"https:\/\/panespol.com\/wp-content\/uploads\/2024\/12\/8.jpg\" class=\"lcp_thumbnail wp-post-image lazyload\" alt=\"Tailor-made solutions for demanding projects\" data-srcset=\"https:\/\/panespol.com\/wp-content\/uploads\/2024\/12\/8.jpg 1024w, https:\/\/panespol.com\/wp-content\/uploads\/2024\/12\/8-300x200.jpg 300w, https:\/\/panespol.com\/wp-content\/uploads\/2024\/12\/8-768x512.jpg 768w\" data-sizes=\"(max-width: 34.9rem) calc(100vw - 2rem), (max-width: 53rem) calc(8 * (100vw \/ 12)), (min-width: 53rem) calc(6 * (100vw \/ 12)), 100vw\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 640px; --smush-placeholder-aspect-ratio: 640\/427;\" \/><\/a><p class=\"lcp_excerpt\">\nAt Panespol Systems we know that interior design is a constantly evolving field, where creativity and innovation play a fundamental role. That is why we present our PANESPOL TEXTURES range, a collection designed for designers looking to challenge limits and explore new possibilities.\n\n\nA range that inspires\n\n\nPANESPOL TEXTURES is not just a collection of wallcoverings; it ...<\/p><a href=\"https:\/\/panespol.com\/en\/panespol-today\/somos-protagonistas-en\/tailor-made-solutions-for-demanding-projects\/\">+<\/a><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>The brutalist movement in architecture has given us so many buildings with this unfinished finish that we are now well used to integrating its plainness into our interior configurations. Look around your towns and cities and you will be surprised to find almost as much plain concrete surface area out there as brick or bark. &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/panespol.com\/en\/panespol-today\/new-developments\/the-glare-free-ugliness-that-brings-purity-and-beauty\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;The glare-free ugliness that brings purity and&nbsp;beauty&#8221;<\/span><\/a><\/p>\n","protected":false},"author":8,"featured_media":7899,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","footnotes":""},"categories":[435],"tags":[176,177,112],"class_list":["post-7898","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-new-developments","tag-decorative-panel","tag-industrial-design","tag-panespol-beton","entry"],"acf":[],"author_meta":{"display_name":"MarketingPanespol","author_link":"https:\/\/panespol.com\/en\/author\/marketingpanespol\/"},"featured_img":"https:\/\/panespol.com\/wp-content\/uploads\/2019\/11\/Beton_2-1-300x213.jpg","coauthors":[],"tax_additional":{"categories":{"linked":["<a href=\"https:\/\/panespol.com\/en\/panespol-al-dia\/category\/new-developments\/\" class=\"advgb-post-tax-term\">New Developments<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">New Developments<\/span>"]},"tags":{"linked":["<a href=\"https:\/\/panespol.com\/en\/panespol-al-dia\/category\/new-developments\/\" class=\"advgb-post-tax-term\">decorative panel<\/a>","<a href=\"https:\/\/panespol.com\/en\/panespol-al-dia\/category\/new-developments\/\" class=\"advgb-post-tax-term\">industrial design<\/a>","<a href=\"https:\/\/panespol.com\/en\/panespol-al-dia\/category\/new-developments\/\" class=\"advgb-post-tax-term\">panespol beton<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">decorative panel<\/span>","<span class=\"advgb-post-tax-term\">industrial design<\/span>","<span class=\"advgb-post-tax-term\">panespol beton<\/span>"]}},"comment_count":"0","relative_dates":{"created":"Posted 11 years ago","modified":"Updated 6 years ago"},"absolute_dates":{"created":"Posted on October 21, 2015","modified":"Updated on September 9, 2020"},"absolute_dates_time":{"created":"Posted on October 21, 2015 12:00 am","modified":"Updated on September 9, 2020 4:58 pm"},"featured_img_caption":"Beton 2 1","series_order":"","_links":{"self":[{"href":"https:\/\/panespol.com\/en\/wp-json\/wp\/v2\/posts\/7898","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/panespol.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/panespol.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/panespol.com\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/panespol.com\/en\/wp-json\/wp\/v2\/comments?post=7898"}],"version-history":[{"count":6,"href":"https:\/\/panespol.com\/en\/wp-json\/wp\/v2\/posts\/7898\/revisions"}],"predecessor-version":[{"id":12874,"href":"https:\/\/panespol.com\/en\/wp-json\/wp\/v2\/posts\/7898\/revisions\/12874"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/panespol.com\/en\/wp-json\/wp\/v2\/media\/7899"}],"wp:attachment":[{"href":"https:\/\/panespol.com\/en\/wp-json\/wp\/v2\/media?parent=7898"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/panespol.com\/en\/wp-json\/wp\/v2\/categories?post=7898"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/panespol.com\/en\/wp-json\/wp\/v2\/tags?post=7898"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}